Assistant Professor,
Marketing

Phone: 994-6187
Office: 341Reid Hall
Email: See COB Directory

Curriculum Vita

Michael Kroff

Mike joins the faculty in the College of Business at Montana State University from Texas A&M University, where he completed his Ph.D. He has a B.S. in Psychology (1992) and an M.B.A. (1998), both from Brigham Young University. In addition, he has industry experience in retail management and sales.

While at Texas A&M University, Mike received teaching and research awards from both the Marketing Department and Mays Business School. In addition, he co-authored a paper that was recognized by the American Marketing Association as the Overall Outstanding Paper for the Summer Educators' Conference in 2002.

Mike also received the Texas A&M University Association of Former Students' Award for Outstanding Teaching by a Graduate Student in 2004. Mike's research interests include consumer behavior and innovation.