Weaving a New Web: MSU Launches Updated Home Page

MSU's old home page

Beginning today, Montana State University is putting on a new face as it debuts an updated university home page.

The page, nearly a year in planning and design, is the work of the university's Web Advisory Committee, a group of representatives with broad campus representation. Thanks to the committee's diligence, the page is as easy to use as it is attractive.

The designers, programmers and technicians that worked on the new page say that unlike the previous home page, which was "static," this page is "dynamic," or designed to grow and change with the university's needs.

Among the new features of the page:

  • Streamlined organization reduces clutter.
  • "Quick Start" links for Alumni, Visitors and Friends, Prospective Students, Current Students and Faculty and Staff sections.
  • Prominent display of current news and upcoming events. There is a slot for MSU news that will change nearly daily and promotional corners for both text and graphical display of information key to the university.

The Web Advisory Committee met for several months researching needs and building consensus before beginning to build the design. Lead designers for the page were Moss Hartt, director of MSU Communications Services, Steve Burk, the MSU Web coordinator with the Information Technology Center and Allen Porter, a systems programmer, also with ITC. Cel Johnson, formerly with Institutional Research and the Web Advisory Committee chair, was the driving force behind the project as coordinator and manager.

"One of the greatest challenges in this process was the development of the organizational structure for the top-level, " said Hartt. "With so many competing interests, and such a small space, the need to tighten the organization of information became apparent early."

One of the tools used was a more succinct organization of links at the top-level leading to second-level pages that have more detailed, and a virtually unlimited, organization of links. Hartt said the team learned that the university community wanted the new Web page to be "content driven." That resulted in the creation of a news slot centered on the page that is meant to be like a daily newspaper.

"These stories should provide a broad view of the diverse parts of our institution, including research, academics, athletics, agriculture, community affairs and other pertinent topics," he said. Members of an editorial board of writers will post the stories across campus, coordinated by Carol Schmidt, MSU's news editor.

There are also two "promotional corners" on the page where events and other important university information will be displayed. One corner will be for text announcements, the other for graphical promotions. MSU University Relations will oversee the posting of information on the promotional corners.

Burk, MSU's Web master, said search options have been greatly increased.

"In conjunction with our new search engine, we're promoting the new footer, or the graphical element at the end of the page, as an option throughout our site. In addition to providing home and search features, it is also a unifying identity element."

The university's Mountains and Minds theme is retained. Like its predecessor, the new layout features a photograph of MSU and the surrounding mountains taken by Rick Jackson.

The designers said careful consideration was given to load-times for dial-up (modem) connection users -- important for most off-campus users. User-friendly design was favored over "dazzle" design.

"The load time for the new home page is very similar to the previous design," Porter said. "It was important to not make our users bear the burden of increased download times."

The designers and programmers said because the cyberworld moves rapidly, "It's inevitable that we'll need to do it again someday -- probably sooner than we can imagine now," Burk said. "Whenever that is, there will probably be a whole new set of tools and standards for us to use."
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