Montana State University and Wilcoxson’s Ice Cream have partnered to create Bobcat Batter, a new Bobcat-branded ice cream flavor available in Montana stores.
Bobcat Batter features a cake batter ice cream with a blue frosting wave. It is now available in half-gallon cartons at grocery stores across Montana, including at Rosauers, Heeb’s and Albertsons in Bozeman.
Bobcat Batter first debuted last fall in MSU’s renovated Miller Dining Hall as part of the university’s Montana Made Program, which seeks to increase access to local food products. At the time, the new ice cream flavor didn’t yet have a name, so the university sponsored a community-wide naming contest.
Matt Schaeffer, president of Livingston-based Wilcoxson’s Ice Cream, said he is proud of the partnership that has been developed between his company and MSU.
“I feel privileged to be a part of this,” Schaeffer said. “I like being associated with MSU. I think it’s a great combination.”
“Working with University Food Services and Montana-based Wilcoxson’s, we were able to develop a locally sourced product that creates excitement with a new generation of Bobcat fans and engages our alumni across Montana,” Kipfer said. “We love to see Montana businesses succeed and benefit from these collaborations.”
Contact: Julie Kipfer, (406) 994-5737 or firstname.lastname@example.org