Montana State University

MSU communications entries win top awards at regional competition

February 9, 2017 -- MSU News Service

MSU’s viewbook for incoming students, called “Explorer’s Guide,” won two gold awards at a recent regional competition of colleges and universities in the Pacific Northwest and western Canada. The awards were two of seven received by productions completed in house by the staff of MSU’s University Communications. Cover design by Ron Lambert.

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Tel: (406) 994-4571

Montana State University-produced communications received seven awards at a regional contest for all universities, colleges and secondary schools in the Pacific Northwest and western Canada in the Council for Advancement and Support of Education’s District VIII competition held recently in Seattle.

MSU University Communications produced all of the winning entries in-house.

MSU’s viewbook for incoming students, called “Explorer’s Guide,” won two gold awards. One was for visual design and another in the viewbooks and prospective student publications category. Ron Lambert, director of MSU Creative Services and chief designer of the publication, was cited as was copywriter Alison Reidmohr and photographer Kelly Gorham. The trio was also cited in a bronze award that MSU’s academic viewbook received in the same category.

MSU’s institutional video ad “Unbranded: Nothing is Impossible,” featuring MSU alumni who worked on the award-winning documentary “Unbranded,” received gold in the advertising spots and public service announcements category. MSU staff cited on the award were Julie Kipfer, MSU’s director of marketing and executive producer of the spot, and Reidmohr. Also cited were: Dennis Aig, MSU film professor and director/producer of the spot; Phillip Baribeau, the MSU graduate who was director of the feature-length documentary “Unbranded;” and Scott Chestnut, the MSU film graduate and feature film editor who edited both the advertising spot and the “Unbranded” documentary.

This is the third major award for the “Unbranded” ad, which won a gold last summer for the top university commercial or public service announcement in the country at the national CASE Circle of Excellence awards. The ad also won a regional Emmy last summer.

MSU’s flagship magazine, Mountains and Minds, received a gold in the print and general interest category for magazines with a circulation of less than 29,999. Staff cited on the gold award include Tracy Ellig, executive director of University Communications, who serves as publisher; Carol Schmidt, managing editor; Bridget Ashcraft, art director; and Gorham. Editor Anne Cantrell, production director Caroline Zimmerman, Kipfer and Lambert were also recognized.

A series of MSU admissions publications won a silver in the visual design: series of related publications category for Lambert, Reidmohr and Gorham. MSU’s Office of International Programs’ welcome guide received a bronze in the student handbooks, catalogs and other informational publications category for designer Alison Gauthier and Gorham.

“MSU University Communications continues to be a leader in developing internationally recognized strategic communications,” Kipfer said. “These awards distinguish our tight internal communications team as experts in strategy development, design, visual media and writing. It’s such an honor for our streamlined team to be recognized as a communications powerhouse.”

CASE is an international professional support organization for higher education. CASE District VIII includes colleges and universities in the Pacific Northwest and western Canada.

To learn more about the awards, and CASE, go to:

Julie Kipfer (406) 994-5737,