Orser Speakers Forum Features The ArmorAll Story on March 25
The Spring Orser Speakers Forum will host Alan Rypinski, the man who launched a once
obscure chemical product called ArmorAll into a $150 million international brand with
only a $5,000 investment and creative marketing. Featured by Advertising Age as a “Superstar of Marketing,” Rypinski will share his experiences about his business
endeavors. The event will take place on Thursday, March 25 from 4:10-5:00 pm in the
Procrastinator Theater on the MSU Campus (Strand Union Building).
Rypinski was inducted into the “Marketing Hall of Fame” by Advertising AgeandBusiness Week for his business endeavors. He launched the kids’ phenomenon “World Pog Federation” and a veteran of consumer product start-ups, he also founded “Wrinkle Free,” “Lasting Endearments” and the “Internet Tool Box.”
About the David Orser Executive Speakers Forum
In its 21st year, the David Orser Executive Speakers Forum brings accomplished and inspiring
professionals to MSU’s College of Business to deliver large, open-forum lectures and
to share their expertise and experience with students in the classroom. David B. Orser,
a 1966 MSU graduate, began funding the program in 1988 to inspire MSU business students
to pursue careers as innovative, responsible and ethical business leaders.
For further information about the David Orser Executive Speakers Forum, please visit https://www.montana.edu/business/orser/.
